Shibuya PARCO is a prominent department store in Tokyo's Shibuya district, rebuilt and reopened in 2019. It stands out not just as a shopping destination but as a cultural hub, particularly for its innovative integration of popular Japanese entertainment franchises. It's a significant landmark reflecting Shibuya's dynamic and youth-oriented culture.
Visitors consistently praise the 6th floor, which houses flagship stores like Nintendo TOKYO, Pokémon Center Shibuya, Capcom Store Tokyo, and Jump Shop. Reviewers describe it as a "haven for anime and video game enthusiasts" and a "must-do" for fans, offering a vast array of merchandise that is often exclusive. Beyond the themed stores, many appreciate the variety of unique fashion boutiques, designer brands, and the overall modern, hip atmosphere. The underground dining district and the 7th-floor food court are also frequently mentioned for their diverse culinary offerings, including vegan options. Another highlight for many is the rooftop, which provides a free, beautiful view over Shibuya and often features a bar or cafe.
To make the most of your visit, allocate at least 2-3 hours, especially if you plan to browse the themed stores and explore other floors. Weekdays are generally less crowded than weekends and holidays, where long queues, particularly at Nintendo TOKYO, are common. Arriving earlier in the day might help avoid the peak crowds. While the 6th floor is the main draw, don't overlook the rooftop for a relaxing break and panoramic views. Some visitors found it challenging to locate specific floors or stalls, so it's advisable to check the store directory upon arrival. Most shops accept credit cards, making transactions convenient for international visitors.
Shibuya PARCO is easily accessible from Shibuya Station. From the station, it's approximately a 10-minute walk. Cross the famous Shibuya Scramble Crossing and head towards the Udagawacho area. The building is quite prominent and can be found by following signs or using a map application. Public transport is highly recommended as parking in Shibuya can be difficult and expensive.
The most common complaint is the overwhelming crowd, especially on weekends and at the popular character stores. Reviewers note that the Nintendo TOKYO store, in particular, can have very long queues. To mitigate this, consider visiting on a weekday morning or being prepared for waiting times. Some visitors also found certain areas or stalls less impressive than anticipated, suggesting focusing on the floors that align with your specific interests rather than trying to see everything.
